The client

While at ClientsFirst, I was the copywriter on the rebranding project for the financial planning firm, Questa Chartered, who are based on the Fylde Coast.

The brief

To update the look and feel of the brand, promoting the firm’s experience in financial planning and emphasising their presence in the local community.

The results

I wrote the copy for their new website, brochure, mailers, roller banners and even their CCTV sign. In addition, I wrote a number of the financial planning blogs in their Insights section.

The design team had commissioned a series of illustrations so I reflected this in the taglines throughout the site. I also made sure the copy was in keeping with Questa’s pragmatic tone of voice, combined with a hint of humour. References to donkeys, buckets and spades and sticks of rock all helped to provide some local colour.

Work with me

If you’d like me to come up with some words to get your message across, let’s talk.

07808 164 526